Pearson - Hong Kong & China Social Media Management - Education - INITSOC

Pearson, a leading company in the academic sector providing products (such as Longman) ranging from pre-primary to adult learning. Our solution allows effective interactions with audiences via frequent offline events.


  • Facebook & WeChat management
  • Media placement
  • WeChat live events
  • Lead generation for Hong Kong & China market
  • H5 campaign development and management
  • Creatives – content and graphics


  • Increase in return on investment – precise targeting
  • Significant growth in engagements and followers
  • Held successful H5 campaigns for the well-known Pearson Test of English Academic (PTE Academic) and Book Fair
Education WeChat H5 Game Development

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